AI creative agency · Casablanca
UX/UI design in Morocco: simple, beautiful, effective interfaces
User research, journeys, wireframes, mockups and prototypes for your websites and apps.
- No commitment
- Team in Casablanca
- FR · AR · EN

A good digital product is not judged only by its looks: it must be understood in seconds. If users cannot find the buy button, abandon a form or uninstall your app, it is often a user-experience problem.
Zeplug helps Moroccan startups and companies design web and mobile interfaces. Our UX/UI designers study your users, simplify journeys and create mockups and interactive prototypes ready for development.
We design interfaces in French, English and Arabic — including right-to-left layouts — with a design system that keeps your product consistent over time.
The benefits of good UX/UI design
More conversions
Clear journeys reduce cart, form and sign-up abandonment.
Lower development costs
Testing a prototype costs far less than fixing an app that is already built.
A consistent experience
A documented design system keeps every page and feature visually unified.
An accessible interface
Contrast, text sizes and navigation designed for every user, on every screen.
Our UX/UI process
- 01
Step 1
Research
Interviews, review of your product and competitors, personas and needs.
- 02
Step 2
Architecture and wireframes
Content structure, user journeys and low-fidelity wireframes.
- 03
Step 3
Interface design
High-fidelity mockups, components and design system.
- 04
Step 4
Prototype and testing
Interactive prototype, user testing and iterations before developer hand-off.
UX/UI deliverables
- UX audit of your website or app
- Personas and user journeys
- Wireframes and information architecture
- High-fidelity desktop and mobile mockups
- Interactive prototype
- Design system and developer specs
UX/UI design pricing
This service is included in our monthly subscriptions with no long-term commitment: Essential at 4,500 MAD/month, Performance at 7,000 MAD/month and Enterprise at 9,000 MAD/month (excl. VAT). You pay a fixed fee, submit requests from the Zeplug platform and the team works through them in the order you set. For a one-off project, use the simulator to get an instant estimate.
Estimate my budgetFrequently asked questions
What is the difference between UX and UI?
UX (user experience) is about logic and ease of use: journeys, structure, clarity. UI (user interface) is about visuals: colours, typography, components. Both are essential.
Which tools do you use?
We mainly design in Figma, so you can view and comment on mockups in real time and hand-off to developers is smooth.
Can you improve an existing app?
Yes. We start with a UX audit to identify friction points, then propose improvements prioritised by impact.
Do you design Arabic interfaces?
Yes, we design bilingual interfaces and right-to-left layouts for Arabic.
Can you also build the interface?
Yes. Our web development team can take over to build the designs and ship a working product.
Related services
Web development
Business websites, e-commerce stores and custom web apps that are fast and optimised for Google.
Branding & visual identity
Logo, brand guidelines and design of all your assets for a consistent, memorable brand.
Motion design
Explainer videos, animated logos, social media animations and video graphics.
Let's talk about your project
Tell us what you need and we will quickly get back to you with a tailored proposal.